Psychometric tools - Strong Interest Inventory®
The path to career discovery
To unlock their true potential, people need to understand their work interests and the kind of work in which they might be comfortable.
The Strong Interest Inventory questionnaire is the world's most powerful, best-researched and most up-to-date measure of occupational interests.
Giving comprehensive information in a number of areas, detailed below, this tool is often combined with the MBTI questionnaire for highly effective results.
- Six General Occupational Themes that reflect the respondent's overall orientation to work
- 25 Basic Interest Scales that report consistency of interests or aversions in 25 specific areas, such as art, science and public-speaking
- 211 Occupational Scales representing 109 different occupations, which indicate the degree of similarity between the respondent's interests and the interests of people in those occupations
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- Four Personal Style Scales that measure aspects of the respondent's style of learning, work, leadership and risk-taking
- Three types of Administrative Indexes that help to identify invalid or unusual profiles for special attention
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Advantages
The Strong Interest Inventory questionnaire can be used for:
Career counselling – understand the reasons for job satisfaction or dissatisfaction and determine potentially suitable careers.
Informing academic, vocational and career decisions – identify careers that provide a match with an individual's interests.
Stimulating mid-career evaluation and regeneration – find ways to increase career satisfaction or generate ideas for a career change.
Benefits
For a tool so powerful, the Strong Interest Inventory questionnaire is remarkably quick and easy to administer and interpret. Responses are highly consistent over time, with occupational scales known to accurately predict eventual occupational choice.